Top Insights from the Best: Top Insights for CEOs, Sales & Marketing Leaders and Investors from the best experts in the world.

Top Insights From the Best: Joe Caprio

Zorian Rotenberg Season 1 Episode 7

Joe Caprio is a cofounder at Reprise, a no-code platform for product demo creation, and recent VP of Sales at Chorus.ai. Joe also works in Parlor.io as a Strategic Advisor, so he is a real professional in getting practical advice about building, growing, and enabling sales teams to better connect with customers.

In this episode:

- How Joe scaled Chorus.ai 100% - 200%+ per year to Series B round

- Buyer vs. Seller conflict and friction and how to fix it

- One big new trend in SaaS selling

- On your AEs not demo'ing effectively

- About 3 questions every new VP of Sales

- How to be intentional in managing a sale cycle

- What to do instead of asking Discovery questions

- On what is the goal of a Demo